The New Zealand Green Party has the potential to achieve unprecedented electoral success at the 2011 General Election. Over the last few years, the party has undergone a transformation that has seen them become increasingly pragmatic and mainstream. This reflects the Greens’ ambition to target a broader, more ‘suburban’ constituency. This blog post is the first of five, written by Niki Lomax, based on her recent University of Otago Politics Department Honour dissertation which discusses the path the Greens’ have taken to get to this point, focusing on what has made the Green Party successful and what barriers has it faced in its quest for success. An assessment of theoretical explanations for the success of green parties internationally, and in particular the examination of their unconventional political origins, ultimately shows that the key to explaining green success lies in their inherently contradictory reputation for being both insiders and outsiders simultaneously. The history of the Greens’ electoral success can clearly be tied to their ability, or indeed inability, to maintain an insider/outsider status. Leading up to the 2011 election, the Greens have demonstrated a skilful ability to balance this dichotomous reputation. This could see the party achieve a higher electoral result than ever before. However, this research suggests that in the long-term, the ability of the New Zealand Green Party to use their insider/outsider status to achieve electoral success is limited. [Read more below]
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